WEBCAST GLOBAL EXTENDS OPERATIONS WITH LAUNCH OF DEDICATED WEBCASTING STUDIO

Published 18th August 2009

Open Days Wednesday 19th and Thursday 27th August

LONDON, UK: 18 August, 2009: Webcast Global, an online multimedia specialist delivering all aspects of live and on-demand multimedia communications, today announced that it is expanding its operations with the launch of a dedicated webcasting studio in High Holborn, London. Webcast Global’s market leading webcasting technology delivers live events online, webinars, video, content publishing and online presentations.

“There is no question that we have entered a new era of advanced interactive communication with webcasting sitting alongside social networking and playing a key role in providing a new medium for businesses to get their message across to their customers, stakeholders and staff,” said Tom Stroud, CEO, Webcast Global. “We are seeing the use of online video, as a way of effectively communicating with a target audience, growing very quickly. This is backed up by research from Cisco which predicts that internet traffic will increase fivefold over the next five years driven largely by a jump in streamed video. Businesses who are not using webcasting are quite simply, missing a trick.”

With the launch of its dedicated webcasting studio, located in High Holborn, Webcast Global is one of the first multimedia specialists to offer a complete in-house audio, video streaming and webcasting service covering the filming, post-production, hosting and broadcasting of multimedia content.

“We all operate in today’s fast moving, real-time environment and we understand the need to ensure it’s easy for businesses, to benefit from today’s webcasting technology by providing a total multimedia solution from our High Holborn studio,” continued Stroud. “Webcast Global can help to produce, host and distribute business messages in short video clips, webinars or the webcast of live events, to thousands around the world, over the Internet.”

Through its webcasting and online media solutions, Webcast Global is working with its clients to help them transform the way in which they communicate with their target audiences, across five main areas: new business development, marketing, corporate communications, training, learning and development, and recruitment.

“It has to be easy for participants to join a webinar or access a video clip and so we designed our services to run on a Flash based technology platform eliminating the need for complicated downloads or plug-ins,” added Stroud.

“We understand the need for business to be able to accurately evaluate return on investment (ROI) and so have developed accountability and measurement capabilities into every stage of the delivery of our solutions,” explained Stroud. “Improved communication is not just about the technology, it’s about achieving business benefits that drive up levels of productivity and efficiency and therefore profitability.”

In today’s tough economic climate Webcast Global has devised a simple and transparent pricing structure offering solutions that meet individual business requirements. Following discussions with Webcast Global as to their individual requirements, clients can choose from off the peg, tailored and bespoke solutions.

“We have organised open days at our new studio on Wednesday 19th and Thursday 27th August to demonstrate the power of webcasting technologies to potential clients. With 78% of the total internet audience in the UK watching 3.2 billion videos online during June 2008* there clearly is a huge demand for multimedia content online, and no-one can afford to miss out,” concluded Stroud.

[* research by comScore]

For further information on the open days at Webcast Global’s dedicated webcasting studio, please contact Catrin Howkins on +44 (0) 7932 625828 e-mail: catrin.howkins@webcastglobal.com