E Commerce Expo 2008 visitors to see competitor analysis ‘come of age’

Published 13th October 2008

Improving competitor analysis is now a core objective for businesses across the eCommerce sector. This key area has now ‘come of age’ with the availability of Intoscape Competitor Intelligence Console (CIC) from Total Commerce Management (TCM), exhibiting on stand no. 940
(http://www.intoscape.com).

TCM state that it’s vital for online brands to focus more precisely on pricing levels and margin, and this can only be successfully achieved via a much greater degree of automation. Currently, website owners are faced with the high level of labour-intensive, manual work required to keep up with market trends.

With Intoscape Competitor Intelligence Console (CIC), TCM is enabling users to implement a fully automated software solution which will actively search targeted competitors on the internet and gather valuable and timely information – all without the high levels of human intervention needed in the past.
CIC is available in a range of scalable packages which allow users to monitor key competitor prices and inventory from just £3.00 per site, per day. Further information is available at: http://www.intoscape.com/CompetitorMonitoring.html
“With CIC, competitor analysis really has come of age”, explained Steve Willock, Managing Director of TCM. “As we enter more uncertain economic times, pricing will come under even more scrutiny. It’s vital, therefore, that website operators raise their game and focus on automating the process if they want to remain competitive.”

For further information, visit http://www.intoscape.com
For further press details, please contact Mick Thorburn at Thorburn Media on 0034950 453340 or 0034950 069316. Email mick@thorburnmedia.co.uk