zanox opens global incubator in Berlin to develop fresh online marketing talent

Published 30th May 2008

• Global Alliance Partners (GAP) CAMPUS designed to be a central meeting point and the European bridge to Silicon Valley
• Start-up contest - “Monetisation 2.0“ - one Million Euro investment!
• CAMPUS now available for meetings, events and projects

zanox, one of the leading global network for performance based online marketing, has opened the GAP Campus in Berlin, the European city of start-ups. The GAP Campus will be the central meeting point in zanox for publishers and developers. Designed to be a Think Tank of modern web business models and serve as a bridge to projects and partners in Silicon Valley, zanox have invested in the GAP Campus to support new online talent and develop innovation.

At the Campus opening on May 21, 200 VIP guests experienced an inspiring atmosphere and opening-discussion on Monetisation 2.0 with Dr. Mathias Döpfner, CEO of Axel Springer, and Thomas Hessler, CEO of zanox.de AG. This can be viewed here - http://www.zanox.com/campus.

The GAP Campus is now available for events, projects and training sessions and will to all members of the global alliance.

zanox also announced their start up contest in conjunction with the M&A advisory company, Corporate Finance Partners. The winning enterprise will be awarded a one million euros investment for the best monetizing application based on zanox Campus web services. Business models should include widgets or other applications of the web 2.0. The detailed conditions of participation are available at http://blog.zanox.com/en/webservices/. The deadline is September 30, 2008.

Statement Thomas Hessler, CEO of Zanox.de AG:
“With the GAP Campus we are creating a playground for developers, entrepreneurs and innovators in online marketing. Berlin, as the capital of start-ups and affiliates is best placed for our new innovation. We will share our technology and our customer-base with our partners to develop new business models for the monetisation of the Internet.”

About zanox

zanox is the market leader for performance-based multichannel commerce and provides a global platform for efficiently marketing products and services on the Internet. zanox´online marketing services include affiliate marketing and search engine management as well as email marketing and customer loyalty programs.

zanox was founded in 2000 by CEOs Thomas Hessler, Heiko Rauch and Jens Hewald and employs more than 350 people. Headquartered in Berlin zanox operates offices in USA, UK, Netherlands, Italy, Spain, France, Poland, Scandinavia and China. More than 2,000 prestigious international companies across the business sectors TIMES, Travel, Retail & Shopping as well as Financial Services utilise the zanox network.

In 2007 zanox became part of the Axel Springer and PubliGroupe. Axel Springer is Germany´s biggest newspaper publishing house and third-largest magazine publisher. PubliGroupe AG is an independent, internationally leading marketing, sales and service group for media and advertisers, supporting these in implementing their communication and media strategies with marketing and technology services.